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	<title>Lisa Stockwell</title>
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	<link>http://www.lisastockwell.com</link>
	<description>Communications consulting and copywriting</description>
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		<title>Why Your Practice Still Needs a Website</title>
		<link>http://www.lisastockwell.com/why-your-practice-still-needs-a-website/</link>
		<comments>http://www.lisastockwell.com/why-your-practice-still-needs-a-website/#comments</comments>
		<pubDate>Thu, 31 Jan 2013 01:35:09 +0000</pubDate>
		<dc:creator>Lisa Stockwell</dc:creator>
				<category><![CDATA[Lisa Stockwell Blog]]></category>

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		<description><![CDATA[I was struck yesterday by a comment on a Facebook post by Dr. Howard Luks, a well-respected orthopedic surgeon, who provides a great example of how to use Facebook wisely. He posed the question “Why is a Facebook page for your physician important?” The responses were all positive. There is plenty of evidence that patients like [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>6 Rules for Writing Quality Content for Healthcare Websites</title>
		<link>http://www.lisastockwell.com/6-rules-for-writing-quality-content-for-healthcare-websites/</link>
		<comments>http://www.lisastockwell.com/6-rules-for-writing-quality-content-for-healthcare-websites/#comments</comments>
		<pubDate>Mon, 14 Jan 2013 17:24:21 +0000</pubDate>
		<dc:creator>Lisa Stockwell</dc:creator>
				<category><![CDATA[Lisa Stockwell Blog]]></category>
		<category><![CDATA[communications]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[tips]]></category>
		<category><![CDATA[writing]]></category>

		<guid isPermaLink="false">http://www.lisastockwell.com/?p=4313</guid>
		<description><![CDATA[There is content. And then there is quality content. While it’s a treat to read a truly well written piece (a rare find on most of the healthcare practice websites I review), the difference is in the value the content provides its intended audience. You don’t have to be a great writer to create effective [...]]]></description>
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		<title>Make Your Story Unique</title>
		<link>http://www.lisastockwell.com/make-your-story-unique/</link>
		<comments>http://www.lisastockwell.com/make-your-story-unique/#comments</comments>
		<pubDate>Thu, 03 Jan 2013 18:58:09 +0000</pubDate>
		<dc:creator>Lisa Stockwell</dc:creator>
				<category><![CDATA[Lisa Stockwell Blog]]></category>
		<category><![CDATA[blogs]]></category>
		<category><![CDATA[communicaitons]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[writing]]></category>

		<guid isPermaLink="false">http://www.lisastockwell.com/?p=4307</guid>
		<description><![CDATA[Everything outside was covered in a layer of white frost this morning, from the rooftops to my car. That’s normal for many areas around the country, but I live in the San Francisco Bay Area. When most people think of California, they imagine a temperate climate year round. They don’t expect our temperature to hang [...]]]></description>
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		<title>Blogging is like throwing a potluck</title>
		<link>http://www.lisastockwell.com/blogging-is-like-throwing-a-potluck/</link>
		<comments>http://www.lisastockwell.com/blogging-is-like-throwing-a-potluck/#comments</comments>
		<pubDate>Tue, 01 Jan 2013 21:59:19 +0000</pubDate>
		<dc:creator>Lisa Stockwell</dc:creator>
				<category><![CDATA[Lisa Stockwell Blog]]></category>

		<guid isPermaLink="false">http://www.lisastockwell.com/?p=4296</guid>
		<description><![CDATA[I’ve always liked to entertain but over the years my form of entertaining has changed dramatically. I grew up with a mother who could have been Martha Stewart’s role model. Our home always looked beautiful, with fresh flower arrangements and everything in its place. Mom was the consummate entertainer and set a standard for me [...]]]></description>
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		<slash:comments>3</slash:comments>
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		<title>Breakthrough Counseling Brochure</title>
		<link>http://www.lisastockwell.com/hellenberg-brochure/</link>
		<comments>http://www.lisastockwell.com/hellenberg-brochure/#comments</comments>
		<pubDate>Mon, 05 Nov 2012 00:15:10 +0000</pubDate>
		<dc:creator>Lisa Stockwell</dc:creator>
				<category><![CDATA[Hellenberg portfolio]]></category>

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		<description><![CDATA[Breakthrough Counseling Brochure Front &#038; Back]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Breakthrough Counseling Website</title>
		<link>http://www.lisastockwell.com/breakthrough-counseling-website/</link>
		<comments>http://www.lisastockwell.com/breakthrough-counseling-website/#comments</comments>
		<pubDate>Mon, 05 Nov 2012 00:13:22 +0000</pubDate>
		<dc:creator>Lisa Stockwell</dc:creator>
				<category><![CDATA[Hellenberg portfolio]]></category>

		<guid isPermaLink="false">http://www.lisastockwell.com/?p=4256</guid>
		<description><![CDATA[Breakthrough Counseling Website Home Page]]></description>
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		<title>Breakthrough Counseling</title>
		<link>http://www.lisastockwell.com/breakthrough-counseling/</link>
		<comments>http://www.lisastockwell.com/breakthrough-counseling/#comments</comments>
		<pubDate>Mon, 05 Nov 2012 00:07:24 +0000</pubDate>
		<dc:creator>Lisa Stockwell</dc:creator>
				<category><![CDATA[Featured Projects]]></category>

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		<description><![CDATA[Breakthrough Counseling
Branding, brochure, bio, program sheets, website, print ads]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Breakthrough Counseling Program Sheets</title>
		<link>http://www.lisastockwell.com/hellenberg-program-sheets/</link>
		<comments>http://www.lisastockwell.com/hellenberg-program-sheets/#comments</comments>
		<pubDate>Mon, 05 Nov 2012 00:01:02 +0000</pubDate>
		<dc:creator>Lisa Stockwell</dc:creator>
				<category><![CDATA[Hellenberg portfolio]]></category>

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		<description><![CDATA[Breakthrough Counseling Program Sheet]]></description>
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		<title>Waller Wellness Brochure</title>
		<link>http://www.lisastockwell.com/waller-wellness-brochure/</link>
		<comments>http://www.lisastockwell.com/waller-wellness-brochure/#comments</comments>
		<pubDate>Sun, 04 Nov 2012 23:09:24 +0000</pubDate>
		<dc:creator>Lisa Stockwell</dc:creator>
				<category><![CDATA[Waller Portfolio]]></category>

		<guid isPermaLink="false">http://www.lisastockwell.com/?p=4227</guid>
		<description><![CDATA[Waller Wellness Brochure Introduction]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Waller Wellness Print Ad</title>
		<link>http://www.lisastockwell.com/waller-wellness-print-ad/</link>
		<comments>http://www.lisastockwell.com/waller-wellness-print-ad/#comments</comments>
		<pubDate>Sun, 04 Nov 2012 23:05:30 +0000</pubDate>
		<dc:creator>Lisa Stockwell</dc:creator>
				<category><![CDATA[Waller Portfolio]]></category>

		<guid isPermaLink="false">http://www.lisastockwell.com/?p=4219</guid>
		<description><![CDATA[Print advertisement]]></description>
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